Why Video Needs to be Part of Your Online Marketing

Online marketing - Video marketing

It’s no secret that the use of video in content marketing is on the rise. If your business is not using video as a marketing tool, you need to be!

Studies have shown that consumers are at least 64% more likely to purchase a product or service that has video representation.

These days almost any type of business would benefit from the production of a short video to introduce their products and services.

Read on to find out why you, as a business owner, need to invest in video marketing to make great profits and boost your ROI.

Video marketing statistics

Groundbreaking Statistics About Video Marketing

✓ 59% of executives prefer to watch videos than read a text-only article.

✓ The average web user spends 88% more time on a website that has video.

✓ 64% of consumers are more likely to buy a product after watching a video.

✓ 52% of marketing professionals worldwide name video as the type of content with the best ROI.

✓ 4 times as many customers would rather watch a video about a product than read about it.

✓ 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video.

✓ Including video in a landing page can increase conversion by 80%.

✓You’re 53 times more likely to s how up first in Google if you have a video embedded on your website.

How video marketing helps your business

How Video Marketing Can Help Your Business

✓ Video marketing improves your email campaigns: 
Using the word “video” in an email subject line can increase open rates by 19%.

✓ Video marketing increases the time people spend on your site:
Visitors spend 2 minutes longer browsing websites with video than those without.

✓ Video marketing increases your search ranking:
Having a video on a web page makes it 53 times more likely
to appear on the first page of Google.

✓ Video will boost your social media engagement:
Video is the most viewed and shared content on social media, which has been proven by
Facebook giving video content a priority in news feeds – because they know that’s what users want.

✓ Video increases an advertisements effectiveness:
Video ads can captivate your audience and allow you to accomplish quite a bit in a shorter period of time, 
bringing more visitors to your site and priming them for purchase.

✓ Video marketing helps make purchase decisions
Over 90% of online shoppers found video useful in making purchase decisions.

Video marketing agency

How we can help?

1. Pre-Production Services
Developing video concepts, discussing ideas, creating storyboards, planning logistics of shoot day, 
and more upon your need.

2. Production Services
We provide staff and equipment and we actively participate in video directing and recording, to ensure
superior quality of process and results.

3. Post-Production Services
We provide video editing, sound and special effects as well as customization based on your feedback to ensure
your satisfaction before final product is delivered.

Get in touch today for free consultation with our expert team: (727) 483-0348

jovana mrkaic